Semadar Megged was born and raised in Israel. She has been designing covers for New Directions since the 1990s. Megged currently works as a children’s books art director.
New Directions was founded in 1936, when James Laughlin (1914 - 1997), then a twenty-two-year-old Harvard sophomore, issued the first of the New Directions anthologies. "I asked Ezra Pound for 'career advice,'" James Laughlin recalled. "He had been seeing my poems for months and had ruled them hopeless. He urged me to finish Harvard and then do 'something' useful."